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Transport for London

Advertising in taxis

Taxi London's black cabs are a unique and effective billboard to advertise almost anything.

If you'd like to use London's licensed taxis to get your message across, please contact the Public Carriage Office (PCO).

The PCO has to approve all advertising proposals in advance. Taxi passengers pay to travel in comfort and privacy. Advertising in cabs shouldn't be intrusive or excessive - that's why it needs to be approved.

Unauthorised advertising could mean a cab being taken off the road.

For full details read our Guidelines for advertising on licensed London taxis (PDF 302KB) 

Contact us

General enquiries

If you would like to know more about advertising in taxis, please contact the Advertising Approvals Manager:

Tel: 020 7126 1838
Email: pco_taxi.adverts@pco.org.uk

Technical issues

If your advertising requires changes to the taxi, such as adding a leaflet dispenser, you will need to get technical advice from the PCO Senior Vehicle Policy Manager:

Tel: 020 7126 1483
Email: alex.moffat@pco.org.uk
Post: PCO, 15 Penton Street, London, N1 9PU

Advertising designs

To receive a list of designs submitted for approval in the past three months, including the names of the companies that submitted them, email pco.research@pco.org.uk

 

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